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package to get all marketing data into R

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windsor-ai/windsoraiR

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windsoraiR

The goal of windsoraiR is to help R users to access the Windsor.ai API in a convenient way from R

Windsor.ai allows to get marketing data from any platform. It beautifully simplifies the complexity of dealing with multiple platforms, unlocking unified, valuable information in a format that matters to you. For more details checkout onboard.windsor.ai.

Installation

You can install the released version of windsoraiR from CRAN with:

install.packages("windsoraiR")

And the development version from GitHub with:

# install.packages("remotes")
remotes::install_github("windsor-ai/windsoraiR")

Features

  • Easy access to marketing data via windsor.ai APIs

  • Lightweight (single dependency - jsonlite)

Supported marketing and platforms

  • Google Analytics

  • Google Ads

  • Facebook Ads

  • Facebook organic

  • Bing Ads

  • Linkedin Ads

  • Hubspot

  • Salesforce

  • Google search console

  • Criteo

  • Snapchat

  • Tiktok

  • Appnexus

-Campaign Manager

  • Twitter

  • Awin

  • Adroll

  • Shopify

  • Klaviyo

  • Airtable

  • Intercom

  • Zoho

  • Idealo

  • Pinterest

  • Appsflyer

  • Adobe

Usage

Registration

You need to get a free API key to access windsor.ai’s APIs. Register your account first and add a datasource like facebook ads and then get the API key. For more details check out our official API documentation and this article. Get the API key at https://onboard.windsor.ai

Minimal Example

The package currently has only one function windsor_fetch which will return a data.frame provided that all of the arguments are supplied to it:

  • your API key,
  • the connector,
  • date range,
  • and fields you require.

Running:

winsdor_data <- windsor_fetch(api_key = "your api key",
 connector = "all",
 date_preset = "last_7d",
 fields = c("source", "campaign", "clicks",
            "medium", "sessions", "spend"))
            

Will return a data.frame from the connector all that blends all data from the platforms you have connected.

glimpse(winsdor_data)

Rows: 140
Columns: 6
$ data.campaign <chr> "Kampanja #1", "Myyntipäällikök…
$ data.clicks   <int> 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0…
$ data.spend    <dbl> 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0…
$ data.medium   <chr> "Unknown", "Unknown", "Unknown"
$ data.source   <chr> "google", "google", "google", "$ googlesheets  <chr> "'spreadsheet_id'", "'spreadshe…

For more details see the API documentation at https://www.windsor.ai/api-fields/.

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